A little over a decade ago, 11 states had legalized medical cannabis, but the central government maintained its power to outlaw its use at the national level, citing many of its detrimental effects on the health of its users. As anyone supportive of their course, cannabis logo design
advocates all over declined to step down. Instead, they rallied their support for the prized leaf, pushing for legal use with little concern for marijuana branding. Today, 25 states have legalized marijuana in some way. The industry is recognized as one of the fastest developing industries in the United States, with a market value projected to treble by the year 2020.
One of the most valuable ways in which companies can brand their product is packaging with their cannabis logo design
. Products packaged in a way that the customers feel safe and those that fit well into the lifestyle that consumers are familiar with are always appealing. The most desired products are those that overcome the factions of their industry and stand out in some way. Your logo need not be a depiction of your product, and your packaging mustn’t fit the pattern set by the industry’s pioneers. Instead, you should contemplate coming up with distinctive ways to attract your intended market’s attention. With the ever expanding market of the medical cannabis, observing these simple changes in the branding can be hugely rewarding.